Fresh Dairy has today launched a school’s program aimed at educating children on nutrition with an inclination towards encouraging the consumption of ‘1-Yoghurt-a-Day’ as a healthy and nutritious snack at Kitante Primary school.
The schools program which started on 2nd July is scheduled to run the entire 2nd Term and will be held in 350 primary schools in Kampala, Mukono and Entebbe.
The prevalence of malnutrition in children under 5 years of age in Uganda is persistently high with over 38percent of them suffering from chronic malnutrition (stunting), 16 percent being underweight (low weight-for-age) and 6 percent are suffering from acute malnutrition (wasting, or low-weight-for-height).
Informed by this background, the milk giants are using edutainment in form of an engaging show, theatre, song and dance to educate children on nutrition and the benefits of consuming 1-Yoghurt-a-Day.
Oliver Mary, Marketing Director Fresh Dairy said, ‘One of our key priority areas at Fresh Dairy is Health and Nutrition.
The Head teacher Kitante Primary School, Ms. J.F. Ssemugooma thanked Fresh Dairy for choosing to launch the program in her school.
School (R) as Ms. Ssemugooma (C) looks on. The new schools program is aimed at educating children on nutrition.
